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Wobbler
Download technical specsA Wobbler is attached to the shelf in front of your product and is best spotted when the shopper is facing the shelf, making their purchase decision.
- Increases brand visibility at shelf.
- Additional information can be communicated when used with another home-site media element.
- Very effective when used synergistically with other advertising media to round off the campaign
1. COMPONENTS
1.1 WOBBLER
Size : 100mm wide x 100mm high
1.2 STRIP
Size : 20mm wide x 130mm high
Note: No printing on the clear strip. Clear strip to be made from 0.5mm Clear PETG.
2.1.1 LITHO PRINTING
Material : 250 gsm coated art in matte or gloss.
Colour : 4-colour CMYK palette.
Finish : Lamination is optional (Gloss or Matte)
Substrate : See 2.1.4 for spec.
2.1.2 DIGITAL PRINTING – OPTION A (ONTO SELF-ADHESIVE VINYL)
Vinyl : 80-100 micron permanent white vinyl.
Colour : 4-colour CMYK palette.
Substrate : See 2.1.4 for spec.
2.1.3 DIGITAL PRINTING – OPTION B (DIRECTLY ONTO SUBSTRATE WITH UV INK)
Colour : 4-colour CMYK palette.
Substrate : See 2.1.4 for spec.
2.1.4 SUBSTRATE / INNER BOARD
Aisle : 290-350gsm White Cardboard
Fridge : 0.5mm PST
2.2 STRIP & TAPE SPECIFICATION
Please note that one end of the strip should be placed in the middle of the wobbler, the other end is attached to the shelf.
Strip : 0.5mm PET
Tape : 18mm wide foam based double-sided high tack tape.