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Our ZaPOP media provides marketers with an exciting opportunity to promote their brand directly to their target audience in-store. This creates the opportunity to convert your shopper into a loyal customer.
These case studies show how we have targeted our clients needs.

McCain - Slap Chips

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Campaign Elements:

The Freezer Dividers are placed inside any open flatbed freezer. They draw shopper interest to your product by accentuating the position of the brand within the listed category.

The Eye Catcher* is a card that is attached to the shelf right in front of your product. It draws the attention of shoppers walking down the aisle.

*This particular Eye Catcher is a Cross-over Eye Catcher which is displayed in different categories. Cross-over’s highlight brands with limited shelf space and catches the shoppers’ attention as they navigate store aisles.

The Sensosheets at the entrance of the store can be owned using two or more, creating high visual impact. Catch the eye of the shoppers the moment they enter the store.

The Till Posters are attractive, three-sided, rotating units positioned at the checkout points. They provide endless exposure to the products and special offers which they are advertising.

McCain – Slap Chips image gallery
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