What’s new
Our ZaPOP media provides marketers with an exciting opportunity to promote their brand directly to their target audience in-store. This creates the opportunity to convert your shopper into a loyal customer.
These case studies show how we have targeted our clients needs.
Kellogg's - All Bran Challenge
Read about clientCampaign Elements:
The Category Banners focus all of the shopper’s attention on your product by highlighting its shelf space. It offers the versatility to frame small product sections or an entire brand family.
The Eye Catcher is a card that is attached to the shelf right in front of your product. It draws the attention of shoppers walking down the aisle.
The Bread Board is connected to the top of the bread stands found in stores. It creates a dominant presence in the bread category and is commonly used as a crossover site for advertising products that are commonly associated with bread, e.g. butter, spread or eggs.
The Product Indicator is placed in front of the media on the shelf where the price of the unit is displayed, making the brand stand out from its competition.
