What’s new

Our ZaPOP media provides marketers with an exciting opportunity to promote their brand directly to their target audience in-store. This creates the opportunity to convert your shopper into a loyal customer.
These case studies show how we have targeted our clients needs.

Reckitt Benckiser - Dettol - Win a House

Read about client

Campaign Elements:

The Basket Defender is fixed to the front of the display baskets and serves as a strong tool to highlight your brand.

The Flashing Eye Catcher is a card with a pop-out on either side containing an LED unit. It is positioned in front of your product and catches the eye of passing shoppers through the creative use of a flashing light.

The Category Divider is attached to the shelves on either side of the participating brand and services to highlight the beginning and/or end of the brand’s shelf space.

Reckitt Benckiser – Dettol – Win a House image gallery
Click to enlarge image