Heinz - Today Mini Pizzas
Campaign Elements:
The Freezer Catcher is a card that is placed in front of your product on the outside of the freezer door. It draws attention to your product inside the freezer and gives you a distinct advantage over your opposition.
The Freezer Flag is placed strategically around your product in any open flatbed freezers. They immediately show shoppers where to find your product in the sometimes confusing and cluttered freezer section.