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The
Super Coupon Unit
offers comprehensive brand building possibilities,
drawing attention to product displays and engages with prospective shoppers
by offering discount coupons.
Draws additional attention by offering a coupon as purchase motivation
Shoppers are incentivised to try new products
Builds brand equity
Encourages brand switching
Moves old stock off shelf
Super Coupon Unit
The
Super Coupon Unit
comprises of a double-sided Header Card housed in between two clear plastic holders (1.1 mm gap) with a Coupon Dispenser attached on either side. This
Header Card serves as the promotional area. Each plastic holder holds approximately 250 coupons.
Coupon specifications:
Size:
100 mm (W) x 130 mm (H).
Material:
100 gsm coated art in matt or gloss. Printing can
be done on both sides.
Colour:
4-colour CMYK palette.
Finish:
Trimmed to size and bundled in groups of 250.
Please do not glue the bundles together.
Barcode:
Where necessary, please include a relevant
barcode.
The Header Card is the actual display area on which the
promotional message is printed. Please keep in mind that part of
the Header Card will be obscured by the coupons in the Super
Coupon Unit when coupons are placed in the coupon holder.
Header Card specifications:
Size:
250 mm (W) x 250 mm (H).
Litho printing
Material:
250 gsm coated art in matt or gloss.
Colour:
4-colour CMYK palette.
Finish:
Laminated gloss or matt lm.
Digital printing
Vinyl:
80 – 100 micron permanent white.
Colour:
Full colour CMYK
Substrate:
620 gsm white cardboard.
Each side must be printed separately, then mounted back-to-back
(on substrate) and die cut. Please make sure that nal product is
not thicker than 1 mm.
Specifications:
Gain shopper appeal by incentivising purchases
through value added offers.
All media provided by ZaPOP in store must carry an identi cation number supplied by ZaPOP, e.g. (ZaPOP PIN: AS3341120610), con rming the legality of the campaigns.
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