Background Image
Table of Contents Table of Contents
Previous Page  34 / 50 Next Page
Information
Show Menu
Previous Page 34 / 50 Next Page
Page Background

The

Boxed Category Banner

(with coupon/lea et unit) blocks your product

and creates a dominance over other brands in the same category.

Highlights your brand

Directs the shopper to your brand

The addition of the box unit with coupons or leaflets can provide shop-

pers with discount or additional information relevant to the product.

Boxed Category Banner

The

Boxed Category Banner

comprises of a single Banner Card and a Coupon Holder. The Banner Card is the actual display area on which the promotional message is printed.

Banner Card specifications:

Litho printing:

Size:

200 mm (W) x 1000 mm (H).

Material:

250 gsm coated art in matt or gloss.

Colour:

4-colour CMYK palette.

Finish:

Laminated gloss or matt lm.

Digital printing:

Vinyl:

80 – 100 micron permanent white

vinyl.

Colour:

Full colour CMYK.

Substrate

:

880 gsm white cardboard. Each side must be printed

separately, then mounted back-to-back (on substrate) and die cut.

Boxed Category Banner:

An option exists where a box containing coupons or any other

literature can be placed on the banner. This option comes in two

sizes and has two additional components attached to the Divider

Card - the box itself and the lea ets or coupons.

1. Super Coupon Box foldout specifications:

Size:

114 mm (W) x 83 mm (H).

Material:

407 gsm white cardboard.

Colour:

4-colour CMYK.

2. A5 Box foldout specifications:

Size:

155 mm (W) x 147 mm (H).

Material:

407 gsm white cardboard.

Colour:

4-colour CMYK.

Application:

Please use double-sided tape. We prefer a 18 mm – 22 mm wide

foam-based double-sided tape, applied as indicated in the

diagram on ZaPOP’s website.

Leaflets or coupon specifications:

1. Super Coupon leaflets/coupons

Size:

100 mm (W) x 130 mm (H).

2. A5 Information leaflets/coupons

Size:

148 mm (W) x 210 mm (H).

Material:

100 gsm coated art in matt or gloss.

Colour:

4-colour CMYK palette.

Barcode:

Where necessary, please include relevant barcode.

Finish:

Trimmed to size and bundled in groups of 250. Please

do not glue the bundles together.

Specifications:

Add value to shelf presence with readily available

product offers and/or information.

All media provided by ZaPOP in store must carry an identi cation number supplied by ZaPOP, e.g. (ZaPOP PIN: AS3341120610), con rming the legality of the campaigns.

34.