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The
Bread Board
is connected to the top of the bread stands found in stores.
It creates a dominant presence in the bread category and is commonly used as
a crossover site for advertising products that are commonly associated with
bread, e.g. butter, spread or eggs.
Ensures highly visible brand communication through large
display area
Eye-catching position raises brand awareness
Directs the shopper to your brand
Bread Board
The
Bread Board
is a single billboard placed on top of the bread stand in the store.
Bread Board specifications:
Maximum size:
830 mm (W) x 300 mm (H).
Litho printing:
Material:
250 gsm coated art in matt or gloss.
Colour:
4-colour CMYK palette.
Finish:
Laminated gloss or matt lm.
Digital printing:
Vinyl:
80 - 100 micron permanent white vinyl.
Colour:
Full colour CMYK.
Substrate
:
880 gsm white cardboard.
Each side must be printed separately, then mounted back-to-back
(on substrate) and die cut.
If another board is chosen, please ensure that the nished
thickness measures 3 mm.
Mirror image:
This is a double-sided display, therefore a
mirror image of the artwork must be supplied.
Dominate the store’s bread section with
an attention-grabbing, brand-building
billboard.
All media provided by ZaPOP in store must carry an identi cation number supplied by ZaPOP, e.g. (ZaPOP PIN: AS3341120610), con rming the legality of the campaigns.
Specifications:
08.