Be it an immediate purchase, improving brand awareness, or simply letting
the shopper know you are there.You must have a strong in-store presence.

Product Showcase Box

Download technical specs Cutfile

The Product Showcase Box accentuates the position of your product. Unique packaging is promoted and emphasised.

  • Builds brand equity
  • Attracts attention to your product range
  • Promotes brand switching
  • Showcases your new packaging


The Product Showcase Box consists of a custom-made item attached to a specific bracket, called the Box Bracket.

Product Showcase Box specifications:

Size: 180 (W) x 240 mm (H) x 70 mm (D). Weight of final unit, excluding the box bracket, should be under 400 g.

Finish: Laminated gloss film.

Colour: Full colour.

Substrate: 407 gsm white cardboard

Litho printing:

Material: 250 gsm coated art in matt or gloss.

Colour: 4-colour CMYK palette.

Finish: Laminated gloss or matt film.

Digital printing:

Material: 80 – 100 micron permanent white vinyl.

Colour: Full colour CMYK.


When used in a fridge or near a fridge, the material used during manufacturing should be considered carefully.

Correx may not be used as substrate.

The bracket should be supplied by the client.

Display – Not for Sale” must be placed on each product.

Pin number:

All media provided by ZaPOP in store must carry an identification number supplied by ZaPOP, e.g. (ZaPOP PIN: AS3341120610), confirming the legality of the campaigns.

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