Revlon SA – 24Seven
Read about clientCampaign Elements:
The Eye Catcher is a card that is attached to the shelf right in front of your product. It draws the attention of shoppers walking down the aisle.
The Chevron is a strong medium that owns the aisle by utilising the space at the base of shelves for brand advertising.
The Product Interacter accentuates the position of the product with a display that surrounds the back of the product. This allows shoppers to test the sample, should they want, but keeps the tester unit attached to the media.