What’s new
Our ZaPOP media provides marketers with an exciting opportunity to promote their brand directly to their target audience in-store. This creates the opportunity to convert your shopper into a loyal customer.
These case studies show how we have targeted our clients needs.
Premier Foods - BB Bread
Read about clientCampaign Elements:
The Category Banners focus all of the shopper’s attention on your product by highlighting its shelf space. It offers the versatility to frame small product sections or an entire brand family.
The Category Divider is attached to the shelves on either side of the participating brand and services to highlight the beginning and/or end of the brand’s shelf space.
The Eye Catcher is a card that can be attached to the shelf at a cross over location. This ensures crossover sites in different categories are effectively leveraged and utilised. It draws the attention of shoppers walking down the aisle.
