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Our ZaPOP media provides marketers with an exciting opportunity to promote their brand directly to their target audience in-store. This creates the opportunity to convert your shopper into a loyal customer.
These case studies show how we have targeted our clients needs.

Indigo Brands – Lentheric I Love

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Campaign Elements:

The Product Indicator consists of high gloss digital printed vinyl applied to durable thick cardboard paper that fits over the PI Label strip right below the product.

The Product Interactor accentuates the position of the product with a display that surrounds the back of the product. This allows shoppers to test the sample, should they want, but keeps the tester unit attached to the media

The Shelf Defender is positioned on the edge of the shelf in front of the promoted product facings.

Indigo Brands – Lentheric I Love image gallery
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