Fry Group Foods – FRY's 2017
Read about clientCampaign Elements:
The Eye Catcher* is a card that is attached to the shelf right in front of your product. It draws the attention of shoppers walking down the aisle.
The Freezer Catcher is a card that is placed in front of your product on the outside of the freezer door. It draws attention to your product inside the freezer and gives you a distinct advantage over your opposition.
The Freezer Dividers are placed inside any open flatbed freezer. They draw shopper interest to your product by accentuating the position of the brand within the listed category.
*This particular Eye Catcher is a Cross-over Eye Catcher which is displayed in different categories. Cross-over’s highlight brands with limited shelf space and catches the shoppers’ attention as they navigate store aisles.